Assistant Sales & Studio Manager

About the Role

As our Assistant Sales Manager, you'll be an essential part of La Forme's growth journey, bringing your passion for both sales and exceptional service to everything we do. You'll inspire our team to hit ambitious sales goals while making sure every person who walks through our doors feels the magic of our studio experience. Your genuine enthusiasm for connecting with people, combined with your knack for turning first-time visitors into committed members, will help grow our community of passionate La Forme advocates.

Download a PDF copy of the role description and overview.

About You

You're a natural leader and goal-getter who combines strategic sales thinking with a deep commitment to wellness. Your talent shines in making meaningful connections - from mentoring your team to helping prospective members discover their potential. As our Sales and Studio Manager, you'll drive La Forme's growth while maintaining the exceptional standards that set us apart. This multifaceted role puts your leadership skills to work across sales, team development, and community engagement. You'll guide our Member Experience Coordinators while ensuring every studio interaction exceeds expectations. Most importantly, you'll help transform curious first-timers into devoted members who champion our unique approach to fitness.

Key Responsibilities

Member Journey & Sales Excellence

Guide prospective members through their first introduction to La Forme through membership conversion, ensuring each interaction reflects our premium approach to fitness and wellness
Create personalized membership experiences by expertly matching each new member with the perfect package and schedule to support their fitness goals
Lead and develop our Member Experience Coordinator team, instilling our values of exceptional service and authentic connection

Studio Success & Experience

Champion studio performance by monitoring key metrics including member satisfaction, class attendance, and conversion rates, proactively identifying opportunities to enhance both member experience and studio growth
Optimize studio scheduling to ensure we're delivering premium class experiences that align with our community's needs
Curate our retail experience through thoughtful brand partnerships, custom La Forme apparel development, and strategic merchandising that enhances our premium positioning
Maintain our studio's immaculate standards through oversight of housekeeping operations, ensuring every detail contributes to our elevated member experience

Community Growth & Engagement

Drive studio energy through creative event planning and impactful promotional initiatives
Shape our studio's voice through compelling weekly communications and in-studio messaging
Collaborate on marketing strategies that share our transformative approach to fitness with our broader community
Transform feedback into action by swiftly addressing member needs and maintaining our high service standards

Role Requirements

Ability to work a minimum of 20 hours a week
Bachelor's degree or equivalent experience in business, management, or related field
2+ years of proven success in sales-driven operations and premium customer service
Experience meeting or exceeding established KPIs in a retail or service environment
Experience in boutique fitness or luxury service industry strongly preferred
Demonstrated proficiency in business tools and social media (Google Workspace, CRM systems, Meta Business Suite, Canva)
Flexible availability including early mornings, evenings, and weekends (Note: Studio operates with reduced hours during major holidays)
Ability to work in an energetic environment with music (studio doors can be closed during classes)
Capacity to occasionally lift and move items up to 30 lbs (13.6 kg)
Must be legally authorized to work in the United States

Compensation & Benefits

Competitive base salary plus performance-based commission for achieving sales targets
Complimentary studio membership
Generous retail discounts on studio merchandise and partner brands
Annual professional development opportunities
Growth potential within La Forme as we expand